CCSP
The Champaign County Stormwater Partnership, a local non-profit, approached Parkland College’s Graphic Design department seeking a fresh brand identity. The goal was to craft a contemporary and welcoming image to engage the broader community. I aimed for a friendly aesthetic using blue hues and a crisp sans-serif font for a modern touch. Given their focus on public education about clean water and storm sewers, I incorporated an abstract representation of rain clouds to clean water stores in the O to convey their message effectively. Ultimately, the new branding enhances the impact of the Champaign County Stormwater Partnership's vital mission.
STUDENT • BRAND IDENTITY
FALL 2017 • ILLUSTRATOR, PHOTOSHOP